Sr. Manager(Corporate)-Marketing

From 7 to 12 year(s) of experience
₹ Not Disclosed by Recruiter

Job Description

Roles and Responsibilities

Job description

  • Need to handle a team responsible for entire region marketing which consists of many branches of hospital.
  • The candidate would be fully responsible for Marketing P&L and should increase the overall brand awareness for the hospital in the allocated region
  • - Overall responsible for Marketing function across all the channels
  • -To promote hospital services by conducting camps, CME's
  • - To do competitive market intelligence and define strategy in achieving the targets
  • -Create and implement Marketing plan within budget, in conjunction with overall business strategy.
  • -Ensuring effective, branded marketing communications including the company website, social media, print communication, and advertising. Ensuring effective communication internally also.
  • -Manage major projects such as PR events, launches, Marketing campaigns, Trade show exhibits.
  • -Liaise with and manage all external agencies, such as PR, Creative, On-line, Media Buyers, Medical Publications.
  • -Demonstrate familiarity and skill with the tools of the trade in marketing including PR, written communication, website development, market research.
  • -Maintain high level of knowledge of Hospitals clinical services.
  • -Manage creation and distribution of Internal Newsletter (Spotlight on Staff) for internal communication within hospital.
  • -Maintain awareness of competitor activity and general healthcare updates.
  • -Contribute to internal and external meetings from a marketing perspective.
  • -Manage relationship with key personnel in Pharmaceutical and Medical Device industries with a view to confirming on-going sponsorship of hospital events.
  • -Direct and manage Social Media & Marketing Assistant and provide support and guidance.

Desired Candidate Profile

  • Must have worked as a lead in Sales & Marketing for Hospital/s.
  • Candidates having worked with Eye Hospitals will be preferred.
  • Candidates working with Chain of Hospitals will be preferred.

Role:Sales Head (B2C)

Salary: Not Disclosed by Recruiter

Industry:Medical Services / Hospital

Functional Area:Sales & Business Development

Role Category:Retail & B2C Sales

Employment Type:Full Time, Permanent


UG:Any Graduate

PG:Any Postgraduate

Doctorate:Any Doctorate

Company Profile

ASG Eye Hospital Pvt. Ltd.

ASG EYE HOSPITALS was established with a mission of making available to every individual, the best of eye care solutions irrespective of their awareness, knowledge and financial levels and for this purpose to create a pool of trained and skilled eye care professionals whose skills and knowledge levels are at par with the best in the world. ASG has been started by AIIMS (New Delhi) experts and there is a wide range of Super Specialty Hospitals in Kolkata, Pune, Surat, Kampala (Uganda), Jaipur, Udaipur, Patna, Bhopal, Jodhpur, Ludhiana, Kanpur, Guwahati, Srinagar, Bhubaneswar, Raipur, Bikaner, Varanasi, Muzaffarpur, Hajipur, Nagaur, Jamshedpur, Dhanbad. ASG provides comprehensive diagnostic, treatment and surgical services through the latest technology    
Company Info
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Contact Company:ASG Eye Hospital Pvt. Ltd.